Is Starting a Business Right for You?

 Session 1: Start-Up Basics – FREE SCORE Charlotte Workshop

This introductory workshop focuses on the basics of testing your business idea and identifying the key factors that influence start-up success. The Start-Up Basics Workshop provides you with an overview of the skills and tools you need when deciding to start a business.

In this session, you learn about the advantages and disadvantages of owning a business, the most profitable form for your business, and the fundamentals of formation, organization, marketing, cash flow and funding sources.

Presented by SCORE Charlotte Certified Mentors at no cost to you.

TO REGISTER, GO TO https://charlotte.score.org/local-workshops-4

Lessons from two entrepreneurs on how they shifted from working in the business to working on the business. Discover what steps they took and strategies they implemented to achieve growth. Learn about the challenges they faced, how they decide which ideas are worth pursuing and which they leave by the wayside. Featured entrepreneurs to be announced.

Pre-registration is required.

Online Web Ex registrants will be emailed the access information 24 hours before the training session.

Please call 704-330-6736 for technical issues.

Meeting number (access code): 649 882 092 Meeting password: sbcn2019

This event is a “Drop-in” workshop hosted by Charlotte Business

INClusion and the North Carolina Historically Underutilized Business

Office (NC HUB). Program specialist will help you with your MBE

application for certification to the NC HUB program.  Register at https://nchubcertworkshop.eventbrite.com

In Spanish Only!!!

This session focuses on some of the basics of marketing your small business, such as identifying and reaching your target market and establishing the right price.

Los Principios Básicos de Mercadeo del Negocio En esta sesión aprenderá estrategias de mercadeo y promoción para su negocio, cómo reconocer y llegar a su mercado objetivo y cómo establecer el precio correcto.

Is Starting a Business Right for You? SCORE Workshop Series #2 — #5

(Fee: $150 for Workshop Series)

Session 2: Business Concept (Tues July 9)

Focuses on your business concept with step-by-step guidance in researching your idea, your market, and your competition. By the end of this Workshop, you will be able to identify your target markets, describe your products and services, and collect key competitive information to support your feasibility plan.

Session 3: Marketing Plan (Tues July 16)

Introduces you to marketing communication methods and tools to maximize your customer reach. The discussion covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. By the end of this session, you will know how to outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy.

Session 4: Financial Projections (Tues July 3)

Uses exercises to help you better understand financial concepts. Reviews sales and prices, financial risks and rewards, true start-up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. Using a hands-on approach, you learn how to use our financial model to forecast sales revenue and build solid pro-forma financial forecasts.

Session 5: Funding Sources and Next Steps (Tues July 30)

Offers information on how to finance your small business.  Discussions include sources of funds, accounting the six C’s of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. A bank loan officer will give an inside view of how a banker assesses the merit of business plans and loan application. At the end of this Workshop series, you have all the tools necessary to decide whether or not to launch your small business.

Attend all four sessions for $150.00 (A second person from the same company is an additional $50.00)

The Workshop Series is presented by SCORE Certified Mentors. Free one-on-one counseling is part of the workshop process.

Small Business Brand Expo

FREE Event & Breakfast, featuring

•  Gerry O’Brion, Keynote Speaker and Big Brands Marketing Expert

Gerry O’Brion will translate Big Brand Strategies into knowledge that any business can use to win in the marketplace. He will share with you the lessons he has learned about branding companies of all sizes, even companies like yours.

• Spectrum Reach Ad Portal

Spectrum Reach Ad Portal is the new TV Media Buying Tool that allows you to plan and purchase TV right from your computer, on your time and your budget. You can even create a READY-TO-AIR TV Commercial.

You will learn how to market your business and reach new customers affordably. Advisors will be onsite to consult on how to take your business to the next level.

RSVP at go2.spectrumreach.com/brand

This Small Business Brand Expo is sponsored by Spectrum Business, American Marketing Association and SCORE Charlotte.

Entrepreneurs Group – Saturdays, “Business Model Canvas” Workshop

Gary Byrd, SCORE Certified Mentor, will present “Business Model Canvas” Workshop to the Entrepreneurs Group on Sat, Aug 3 at 10 am.

Do you have a business plan model for your business? Join us and get one done. As a business owner, it is very important to have a plan for your current business with a forecast for the future. You will learn how to:

• Identify Customer Segments & Channels
• Identify Key Partners & Key Resources
• Answer that Nagging Question — What are your customers willing/ready to pay for?

Learn all you need to know from Gary Byrd, the SCORE Expert on this topic.

Contact Joan T. Randall, Campus Leader, Elevation Church University City Campus, at joantrandall@gmail.com.

This Workshop is co-sponsored by the Entrepreneurs Group Saturdays, Elevation Church University City Campus and SCORE Charlotte.

A workshop to help start-ups and established entrepreneurs examine the feasibility of their small business idea in the current market. The discussion centers on business plan development, entity formation, managing risk, and various ways to fund or bootstrap the business.

A workshop to help start-ups and established entrepreneurs examine the feasibility of their small business idea in the current market. The discussion centers on business plan development, entity formation, managing risk, and various ways to fund or bootstrap the business.