About the Biz
- Company Name: Kim Brattain Media
- Who we talked with: Owner, Kim Brattain
- Year established: 2008
- How to Find Them: www.KimBrattain.com
- Socialize: Facebook, Twitter, Instagram, YouTube
Get to Know: Kim Brattain Media
KBMedia is a full-service media company, helping businesses and nonprofits tell their story through video: commercials, social media, documentaries, training films.
As a business owner, what resource organizations have helped you along the way, and how?
My SCORE mentor was a strategic partner in helping me understand the business aspect of my work. I’ve also benefited from the Small Business & Technology Development Center Procurement Technical Assistance Center. The women in the National Association of Women Business Owners (NAWBO) have been an inspiration by example, helping us see our company’s potential. The Charlotte Regional Business Alliance (formerly Charlotte Chamber) has been insightful in its pure focus on business. I’ve called on Charlotte Business Resources to help understand some of the technicalities in dealing with government work.
What has been the biggest lesson learned during your entrepreneurial journey, and how have you used that to grow your business?
No matter how great your work is, you must market and network because people like to do business with those they know and trust. I have a sticky note on my desk that says, “We don’t sell. We solve problems.” I feel like our clients are our partners on a journey to success. (Sounds so trite but it’s true!)
As an agency that specializes in video and photo production, what would you say the creative landscape is like for up-and-coming professional artists in Charlotte?
Charlotte is an amazing place to be right now, and it’s just getting better! I love the expansion of the light rail, and the emphasis on green space, bicycles, and scooters. That emphasis on a livable, fun city is bringing more people here and expanding our client base. Short answer: Creative landscape = Fertile!
What projects are you and your team most proud of and why?
We just signed a contract with Public Television to broadcast our documentary, Live from the Double Door Inn: The Incredible True Story of the Legendary Music Club, so that’s quite an honor. We work with a lot of nonprofits and are always gratified to see our films helping them tell their stories & raise money for their work. We just finished a “remake” of sorts of the movie, Back to the Future, with a DeLorean shipped down from Boston for the shoot – That was so much fun, it didn’t seem like work!
What do you find most satisfying about video production? Why?
It’s one thing to tell a story, but another when you use video to augment the spoken word; the story becomes stronger. Add to that strategic timing. We feel pauses are as important as words. Then, you add music – a soundtrack or sound effects- you end up with a truly transformative, memorable moment for viewers. It’s a video piece that evokes emotion, that goes many steps farther than a written story.