/Events
Sales and marketing are like burger and fries. You can have each alone but they are the best together. Learn how to align your sales and marketing efforts and get tips for creating go-to strategies to help scale your business.
Sales and marketing are like burger and fries. You can have each alone but they are the best together. Learn how to align your sales and marketing efforts and get tips for creating go-to strategies to help scale your business.
Online WebEx registrants will be emailed the access information 24 hours before the training session.
Baffled with the thought of grants and not sure where to begin. This class helps you learn how to do the research, weigh the options, build relationships, incorporate what is needed in the proposals, and submit for funding. With step-by-step guidance you will become an effective grant seeker and will be on your way to writing a winning proposal.
Baffled with the thought of grants and not sure where to begin? This class helps you learn how to do the research, weigh the options, build relationships, incorporate what is needed in the proposals and submit for funding. With step-by-step guidance you will become an effective grant seeker and will be on your way to writing a winning proposal.
Online WebEx registrants will be emailed the access information 24 hours before the training session.
Simple Steps for Starting Your Business, Workshop Series 2-5 ($150)
Starting Your Business: Is it Right for You?
Starting Your Business Workshop Series: Attend this comprehensive workshop series to help you test your new business idea and get you started on the right path. Free one-to-one counseling is also part of the workshop process.
Join us for four three-hour sessions that help you understand the basics of:
- The concepts involved with assessing a business idea,
- Marketing your product or service,
- Understanding business financials and how they work, and
- How to fund and finance your business.
Session 2: Business Concept
The first workshop focuses on your business concept and step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept Workshop, you are able to identify your target markets, describe your products and services, and collect key competitive information to support your feasibility plan.
Session 3: Marketing Plan
The second workshop provides you with an introduction to marketing communication methods and tools to maximize your customer reach. The discussion in the Marketing Plan Workshop covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy.
Session 4: Financial Projections
The third workshop uses exercises to help you better understand financial concepts. This session reviews sales and prices, financial risks and rewards, true start-up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. Using a hands-on approach, you learn how to use our financial model to forecast sales revenue and build solid pro-forma financial forecasts.
Session 5: Funding Sources and Next Steps
The final workshop offers information on how to finance your small business. In this session, discussions include sources of funds, accounting the six C’s of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. A bank loan officer will give an inside view of how a banker assesses the merit of business plans and loan application. At the end of the series, you have all the tools necessary to decide whether or not to launch your small business.
Attend all four sessions for $150.00 (A second person from the same company is an additional $50.00)
Food trucks are the single fastest growing sector of the restaurant industry. Discover how to develop your business, build your brand and gain a loyal following. You will learn how to comply with regulatory requirements, to overcome common obstacles and to measure your success. Bonus: course includes a panel discussion with mobile food truck operators.
DUE TO HURRICANE FLORENCE LACCC LUNCHEON HAS BEEN RESCHEDULED FOR WEDNESDAY, SEPTEMBER 26TH.
Celebrating Hispanic Heritage Month!
LACCC Luncheon
Keynote Speaker
Chancellor Philip L. Dubois, UNC Charlotte
Sponsored by
Hosted by
Due to weather, the 9/12 class has been canceled!
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Ready to be your own boss? This is your chance! In this course only, one lucky participant will be chosen to receive $1,000 in seed money. Use the cash to help implement the no-nonsense lessons from Charlotte’s Kenneth C. Paulus, a top startup consultant, successful executive and entrepreneur. With more than 20 years of experience, Paulus has raised more than $30 million in funding and helped launch 10 new ventures in the past seven years. Yours could be next.
Whether a product or service, bring your business concepts to apply throughout the course as you validate your idea, build your plan and prepare your pitch. The course will draw on Paulus’ experiences and involve local guest lecturers and experts from their relevant fields.
Class will be held at Advent Coworking EXCEPT for the last class which will be at CPCC Hall Building Room 215.
Baffled with the thought of grants and not sure where to begin. This class helps you learn how to do the research, weigh the options, build relationships, incorporate what is needed in the proposals, and submit for funding. With step-by-step guidance you will become an effective grant seeker and will be on your way to writing a winning proposal.
Baffled with the thought of grants and not sure where to begin? This class helps you learn how to do the research, weigh the options, build relationships, incorporate what is needed in the proposals and submit for funding. With step-by-step guidance you will become an effective grant seeker and will be on your way to writing a winning proposal.
Online WebEx registrants will be emailed the access information 24 hours before the training session.