Pamela Howard was born in Gastonia, North Carolina and spent her teenage years between Manhattan, New York and Gastonia. She studied Medical Terminology, Emergency & First Aid Care, CPR Instruction for Instructors through Gaston College, & Cosmetic Artistry through Carolina Academy, a Paul Mitchell Institute. She later moved to Charlotte, North Carolina, where she met her husband and business partner, Dwayne Howard. Pamela also served as the President of the NAWP’s (National Association of Wedding Professionals) Charlotte Chapter.
Today, Pamela co-owns Howard & Howard Event Management & Catering with Dwayne. Keep reading to learn more!
Executive Chef/Co-Owner Dwayne Howard and his wife, Event & Catering Director/CoOwner, Pamela Howard established their business in September 2003. By uniting their passions for the art of cooking and science of event planning, they have created the premier Charlotte area resource for local businesses and excellence seeking clients who desire memorable experiences for corporate events, important meetings, family gatherings, weddings, and one-in-a-lifetime destination events. More info…
CBRbiz.com: What draws you most to event management and catering?
Pamela Howard (PH): I’m most drawn to the experience we execute for our clients.
CBRbiz.com: What unique skill does it take to be in this industry?
PH: You must have patience and perfect your craft to stand out and be remembered.
CBRbiz.com: What are three of the biggest lessons you’ve learned?
- Never burn a bridge with your fellow colleagues/competitors.
- Never compromise your brand for a dollar.
- Always follow up with good or bad feedback.
CBRbiz.com: Which local resources have been most valuable to the starting and growing of your business?
- Professional networking events
- Industry & non-industry member organizations
CBRbiz.com: If you could go back and do one thing differently, what would it be?
PH: I would have received coaching for personal development.
CBRbiz.com: Alternatively, what was one business decision that played a major role in where you are today?
PH: I never settled and continued my education in my craft.
CBRbiz.com: When it comes to event planning, what’s your personal style?
PH: Simple elegance defined.
CBRbiz.com: What form of marketing has been the most effective?
PH: Print marketing through publishers who look after their advertisers has been the most effective.
CBRbiz.com: How do you see your business growing over the next few years?
PH: I see my business growing nationally.
CBRbiz.com: What can you offer a potential client who has never heard of you?
PH: I can offer this client a complete experience that they can SEE. TASTE. & EXPERIENCE! through our event planning and catering services.